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WINE Tasmania has issued an invitation for Australian wine trade representatives to participate in a wine-focused Tasmanian visit in 2014.

Comprising a two-day visit in late June, selected trade representatives will taste their way around the island, meeting wine producers and sampling their wines, as well as a food, cider and whisky producer or two, whilst soaking up the scenery of the island.

Wine Tasmania chief executive officer Sheralee Davies said visiting Tasmania was the best way to experience the island and its wine, with close to half of Tasmania?s modest wine production only available on island.

“The quality of Tasmania’s wines has attracted a lot of attention, both in Australia and abroad, particularly its Pinot Noir and sparkling wines,” she said.

“This interest has been reflected in increased Tasmanian wine listings in restaurants, wine bars and other on-premise outlets, as well as in off-premise and retail outlets.

“Tasmania has more than 6 per cent share of Australia’s on-premise wine listings by region and the second largest volume of on-premise Pinot Noir listings, despite its modest size.

“Wine trade representatives have the opportunity to sample a number of Tasmanian wines at the annual Tasmania Unbottled events in Brisbane, Sydney and Melbourne, however the invitation to “Unbottle Tasmania? will allow participants to come and experience for themselves what makes Tasmania and its wine so special.”

The 2014 visitation program is open to people currently employed in the wine trade, including but not limited to sommeliers, restaurateurs, food and beverage, retail and wholesale representatives.

Applicants must be in a position of authority for wine purchasing decisions and available to travel to Tasmania on Sunday 22 June and Monday 23 June 2014.

Interested trade representatives are invited to submit their interest by Friday 16 May via a simple application form here

A selection committee will review expressions of interest and confirmed participants will be announced by Friday 23 May 2014.

This program is presented with support from the Tasmanian Department of Economic Development, Tourism and the Arts.

Sheralee Davies, chief executive officer, Wine Tasmania
Phone: 0407 004 959